About Bauns
The Missing Dashboard for Amazon SES
Bauns was born out of a search for a reliable transactional email delivery service, without the hefty price tags.
Bauns provides a dashboard showing your deliveries, bounces, complaints and suppressions sent via Amazon SES.
It's searchable, so if a user, or customer of yours doesn't think they have received an email, you can see when they received it, or if it has bounced, or if they provided an incorrect email address.
It also provides a notification if you go over your bounce rate, or your complaint rate for a given day - before you hit Amazon's thresholds.
You can also receive a weekly digest of your emails, showing your deliveries, bounces and complaints - as well as exporting that data as a CSV.
Why choose Amazon SES as your transactional email service?
There are many transactional email delivery services, such as SendGrid, SendInBlue and Mailchimp Transactional Email.
These offer great deliverability, but often come with quite a hefty price tag.
| SendGrid | SendInBlue | Mailchimp Transactional Email | Amazon SES | |
|---|---|---|---|---|
| Number of Emails | 60,000 emails/month | 60,000 emails/month | 60,000 emails/month | 60,000 emails/month |
| Monthly Cost | $29.951 | $392 | $60 (+Mailchimp Monthly Plan)3 | $6.604 |
Amazon SES comes out as the cheapest email delivery service, but it is missing a dashboard to determine deliveries vs bounces vs complaints vs suppressed emails.
That missing dashboard is really important for transactional emails, such as when something that you have ordered will be delivered, or your payment method was declined for a service.
Amazon SES Feature Comparison vs Other Providers
As you would expect, each service provider has their own set of features, so how do they compare?
In the table below, we'll be comparing the plans for each provider that we compared from a cost perspective previously.
| SendGrid | SendInBlue | Mailchimp Transactional Email | Amazon SES | |
|---|---|---|---|---|
| Sending via API & SMTP | ||||
| DKIM & SPF | ||||
| Template Editor | ||||
| Analytics Dashboard | ||||
| Support |
Given that we're only considering transactional emails within this analysis, it's unlikely that you will be using a template that is generated and stored by a third-party. So it's reasonably safe to assume that a template editor will not be needed by everybody, as you'll more than likely be using an email template generated within your platform's codebase.
References
- 1 Based on 60,000 emails per month under the Essentials 100K plan (https://sendgrid.com/pricing/) - as of 5th June 2020
- 2 Based on 60,000 emails per month under the Essential plan (https://www.sendinblue.com/pricing/) - as of 5th June 2020
- 3 Based on 3 blocks of 25,000 emails, at $20/block (https://mailchimp.com/pricing/transactional-email/) - as of 5th June 2020
- 4 Based on 60,000 emails per month sent from an email client, in the EU (London) region, with a data transfer of approximate 5GB (https://calculator.aws) - as of 5th June 2020